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Knock makes audiences dynamic, Paddle speeds up Apple Pay, and Sanity changes webhook retries

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Launch of the Week

Knock, a notification API, made dynamic audiences generally available, combining real-time membership with versioning, previews and promotion across environments. Treating audience rules like deployable configuration could help it compete with Novu when a targeting mistake would trigger messages to the wrong users.

Company Launch

Allowance, an agent payment authorization startup, debuted its iPhone wallet for approving purchases made by AI agents through one-time card details. It gives users considering AgentCard another way to let an assistant complete a checkout while keeping their underlying card details out of the agent.

Enterprise Watch

Sanity, a headless CMS, announced a revised billing and usage view for paid plans, including organization-level enterprise accounts. Clearer cost attribution could help administrators evaluate spending against Contentful, although the view excludes discounts, credits and adjustments, and enterprise previous-period data was scheduled to arrive in May.

GTM Trends

Sanity, a headless CMS, announced documentation shortcuts for AI tools and expanded visual-editing guides, including Markdown copying and direct MCP installation links. Meeting developers inside their existing assistants could reduce evaluation friction against Strapi without requiring a new content product launch.

More Devtool News

  • ✨ Paddle, a merchant of record and subscription billing provider, released Apple Pay express checkout for mobile, drawing customer email from the wallet and address location from the IP. This reduces form entry, although this release targets Apple Pay rather than every payment method; compare Stripe Checkout.
  • ✨ Sanity, a headless CMS, shortened webhook retries to two attempts at 30-second intervals for retryable failures. The change limits queues behind a failing receiver but gives recovering endpoints less time than the previous 30-minute window; Contentful is an alternative content platform.
  • ✨ Clerk, an authentication and user management platform, added an OAuth consent component to its React SDKs in version 1.7.0. The reusable component could reduce custom interface work, although adopting it still requires an application-specific integration; Auth0 is an alternative.